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Clusters While E-A-T is wide open in Google publications, the Topic Clusters tactic is not even mentioned by the company. After all, the search engine is interested in good and useful content, period. But HubSpot has already tested and said a lot about how the strategy shows the Google bot that the brand understands the subject. What works really well for Rock Content’s clients and blog is for us to focus our efforts on one subject on one page. And as the conversation spills over into other posts, linking to that pillar page reinforces its importance. A Rock Content copywriting pillar page is an excellent example.
Without a good link building strategy, with weak content and without authority in the content marketing market, we would not get the section “People Also Ask” for searches for the keyword “copywriting” (86% KD). Become an expert on a topic! Okay, shall we Cyprus Phone Number List clean up the information in this post? Although not exactly new, the Google Topic Authority now has a name and is essential for you to highlight your brand on the internet. This system is like a smart detective that identifies the best sources of information on a given topic and presents them to users. E-A-T is an acronym that stands for expertise, authority and trust, essential features to gain your persona’s trust.
I hope that the way Rock Content produces content will also inspire SEO professionals to apply blogging practices, with expert authors, reliable sources and rigorous fact-checking. Oh, and I can’t forget the Topic Clusters, a strategy that shows Google that you master a subject and brings useful information, concentrating efforts on a main page and creating links with related content. Ultimately, understanding and applying these strategies is essential to stand out in search results and deliver amazing content.
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發表於 18:11:11