The H1 formatting on each page if you notice at least one of the three points...

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Which pages have an H1 heading, but the content is more of a normal text section instead of an attractive heading including a focus keyword? Adjust  Just to understand: From a technical point of view, your entire website consists of a lot of HTML codes. And the main heading is created as a so-called H1 tag in the HTML code and looks like this: <h1> Text of your main heading </h1> 5. INCORRECT HEADING STRUCTURE Let’s move on to the next SEO problem – which is the subheadings of your pages .

You have just learned that the main heading is formatted as H1. The subheadings are formatted as H2 to H6 . And here it is particularly important to choose the right formatting . Because when the Google bot visits your pages and tries to analyze and understand them, the bot uses the heading structure to Australia Phone Number Data move from the main heading to the various subheadings. And the deeper a subheading is, the less relevance the Google bot attaches to it and the associated content.



Now what do I mean by “lying deeper”? In order to explain this, it is necessary to understand how the subheadings are ideally created or formatted. Namely hierarchical as with book chapters and sub-chapters. Heading hierarchy in SEO texts As you can see in the graphic, the H1 heading is your most important heading on the page and can be compared to a book title (see also 4. SEO mistakes.