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Penny must have its due value, and cost control has long been a key word in the industry. The Spring Festival marketing strategy of major manufacturers, shifting from offense to defense, has become more similar to an idea of building a sense of presence rather than improving core business. It is not difficult to understand why medium-sized Internet companies have become active in this year’s Spring Festival marketing war.
For Chinese manufacturers, the growth curve is still an important indicator, and they must try Indonesia Telegram Number Data their best to make this curve steeper. Bilibili, which is participating in the Spring Festival marketing for the first time, and Xiaohongshu, which plays a role in cultivating virtual people, has room for growth, and its business level also has the desire to break out of the circle and develop. For them, blindly reducing costs is of little value. Platform breakthrough and business growth still require continued investment.
The red envelope has shrunk to billion, are major companies no longer obsessed with the Spring Festival Gala? From the amount to the PK creativity, the brand is creating momentum for the Yuan Universe to celebrate the New Year From another perspective, Internet companies are no longer obsessed with the Spring Festival Gala, and there are also user-level reasons. In the th Spring Festival Gala, Shake is held every year, and the user's excitement threshold is getting higher and higher.
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發表於 18:19:39